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   the lowdown   

Marie Low's fortnightly column, The Lowdown. Marie has more than 30 years experience as a journalist and communicator.
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Life lessons from the honey man…

Once upon a time, we lived in a town that had a honey man. It was a beautiful town and we lived next door to my best friend and her family. Our children called each other brother and sister. In short, it was a bit of a golden hour in

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Why I was fascinated by the MAFS reunion

I was sitting on the bench outside the bedroom window the other day, having a happy moment looking at the garden and watching the puppy nosing around, when another world intruded. From inside the house I could clearly hear the start of the Married at First Sight reunion. I’m watching the blue

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Leading the world by leaving it behind

It seems it has taken a pandemic to make us all think about where and how we live. And finally, the country hicks who make regional and rural Australia their homes might be seen as making a wise choice, a socially responsible choice, even an ethically sound choice – all

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Price of fame poor value no matter the cost

I was floating in Lake Ainsworth idly wondering if Chris Hemsworth and his family would appear when I realised how absolutely happy I am that I am not famous. Apart from those with me, nobody gave a fig about the 50-year-old woman looking up at the blue sky, feeling wonderfully

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A love letter to my beautiful, blue friend

How is it that dogs have less words, fewer expressions, but can tell us so completely that they love us? How is it that they are so pure in their happiness, so absolute in their misery? How is it that my blue friend Lily held us so completely with that

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Why Two Cats Creative uses WordPress​

There is no one solution that is perfect for everyone, but for most people serious about their business and building their online presence, self-hosted WordPress is the best fit.

It allows you to own all of your content, and you aren’t left hanging if the platform (i.e. Wix, Weebly etc) decide to close their doors, or remove functions that you rely on.

Your WordPress website is also open to unlimited growth. You can start with a basic site and then evolve to include e-commerce, memberships and much more. You aren’t restricted like you are with other platforms that are closed.

Additionally, the SEO potential of WordPress is powerful. WordPress is extremely SEO-friendly from the outset and it only gets better when you use SEO-friendly themes and plugins.

Clients often come to us because they’ve already got a website built with Wix or Squarespace, but as their business has grown, their website is unable to grow with them. For example, they need features that the other platforms don’t offer (or, not at least without their monthly fee sky-rocketing). 

Having said that, some smaller businesses do just want a presence and that’s it. They don’t care about being found on Google, they don’t need anything fancy, and they don’t want to pay someone to maintain their website. If that’s the case, then one of the other platforms may be a better fit.

You may have heard that WordPress is more complicated to use but we make it as user-friendly as possible and we will guide you every step of the way.

We use WordPress because it is a future-proof solution that gives you the most options, no matter how much your business grows.